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Can Sports Betting Become an Alternative Investment Market?
With all the turmoil in the economy and real estate market, will investors hold their money or seek alternative markets? Most stocks are tied to economic news without parameters or direction. It is becoming increasingly difficult, even for savvy investors, to time the bottom. They need to become much more selective.
The sports betting market has been around for a long time with some controversy in the early years. However, there is a dynamic market in today’s highly competitive sports arena. Nevada Regulated Sportsbooks have a monopoly on legalized sports betting. Can amateur recreational bettors make money from these books—sometimes, but not in the long run.
Professionals know how to look for the edge and only need to hit a minimum of 55% to get a modest return on investment. Making a return of 15% to 25% for the year is entirely possible. The good ones are few but the results are quick and opportunities exist every day when bad betting lines are found and exploited. So-called experts define betting lines based on how they perceive the betting public will react. Ideally, they even want to bet on both sides. Their numbers come close about 65% of the time. Their recent Superbowl line wasn’t even close and they had the wrong team – Indy Colts – with too many points. This often happens in all sports. They provide a good service, but their statistics and computer models cannot go further. Investments in this area have a limited scale and cannot handle the millions or billions that are pouring into these other markets. But investors with up to a million can see a very good return with the right professional.
The biggest competitor to these legalized sports books has been the internet. Reputable online sports betting was growing very fast until the Port Security Bill was passed along with the Illegal Internet Gambling Act. One had nothing to do with the other. It was a disaster for many publicly traded gambling companies overseas and for the American betting public. Hopefully it will be repealed and the Barney Frank-sponsored Regulated Online Gambling Bill will one day pass – but don’t hold your breath!
Internet betting investment options – if it becomes legal – are numerous and sophisticated. The most recent formats are betting exchanges and spread betting in the UK – where internet gambling is legal but it does not help US punters. These new betting formats have many angles to invest in and offer an advantage if you know what to look for.
When the regulatory cloud over this industry is removed, then you will see investment vehicles similar to hedge funds and derivatives available in other investment markets. The tax revenue alone could be in the millions if this market becomes regulated and legal. For now, it looks like Nevada still has a lock on this market. MEET IN LAS VEGAS!
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